Food Truck Coaching with Maggie

Ready to Kickstart Your Food Truck Dream? Or Need Support to Keep Rolling?

Whether you're at the stage of exploring the idea of starting a food truck business or, already on the road with your food truck and need an outsiders perspective, I can help! With over eight years of experience in the industry, organising 100's of events, running my own truck, and coaching others, I’ve probably seen it all!

Here’s how I can help:

• Business Planning Review: let's talk through your plans to make sure your idea is viable before you invest a dollar.
• Market Research: Learn how to test your idea without the pressure of a full setup.
• Step-by-Step Guidance: From finding your niche to licensing and menu development, I’ll walk you through every stage.

By investing in coaching now, you can save time, money, and headaches later.

For Current Food Truck Operators

Already rolling but feeling stuck? Maybe you’re:

• Struggling to stay profitable with rising food costs.
• Burning out from the constant grind.
• Trying to juggle family life and business.
• Unsure how to level up and grow your brand.

As someone who’s been there, I offer:

• Business Audits: Find ways to streamline operations and boost profitability. Working smarter and not harder.
• Marketing Strategies: Attract more customers and create your own following and community of foodies!
• Event Success Tips: Learn the tricks to maximise every event you attend.
• A Sounding Board: Sometimes, you just need someone who gets it.

Let’s work together to reignite your passion and set new goals.

Why Work with Me?

I’m Maggie – a former food truck owner, street food event organiser, and coach with a passion for helping others succeed in this incredible industry. Over the years, I’ve:

• Launched RAWE, my own food truck serving nutritious smoothies.
• Co-founded Auckland’s leading street food events business.
• Built a thriving coaching program to support food truck owners at every stage.

I know what it’s like to navigate tough decisions, unexpected challenges, and the highs and lows of running a small business! My approach is honest, practical, and tailored to your goals.

What You’ll Get

When you work with me, you’ll gain access to:

• One-on-One Coaching: Personalised advice and actionable steps.
• Exclusive Resources: Templates, checklists, and guides to simplify the process.
• Ongoing Support: I’m here when you need me – no judgment, just solutions.