Launch Your Food Truck Business with Maggie’s Expert Guidance
Learn the fundamentals and avoid the common mistakes most first-time food truck owners make!
The Food Truck 101 Online CourseÂ
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Dreaming of starting your own food truck but unsure where to begin?
You’ve got the idea, the vision, and the passion—but taking that first step can feel a little daunting. Maybe you’re not sure where to start, or you want to gain more knowledge before diving in. From business planning and operations to budgeting and marketing, there’s a lot to figure out, and it’s easy to feel stuck before you even begin.
You’re not alone, and that’s exactly why I created the Food Truck 101 Online Course.Â
 Why learn from Maggie?
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Proven Expertise: Hi, I’m Maggie, and I’ve been at the forefront of New Zealand’s vibrant food truck scene for over eight years. As the co-founder of The Food Truck Collective, I’ve organised more than 500 food truck events and festivals, working alongside hundreds of food trucks and street food traders. I also launched my own successful food truck, RAWE, in 2016, serving nutritious smoothies which taught me a great deal!
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Comprehensive Learning: My course covers everything you need to know to start and run a successful food truck. From helping with menu design and pricing, to navigating events and building a loyal customer base, each chapter is packed with insider tips and practical advice and resources.
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Community Support: Join my community of like-minded food truck enthusiasts. Gain access to a private Facebook group where you can ask questions, share experiences, and get support from fellow students and myself.
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What will you learn?
Here's some of the key elements you will learn from The Food Truck 101 Online Course
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Getting Started:
- Setting up your food truck business
- Navigating permits and regulations
- Securing funding and managing finances
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Menu and Customer Experience:
- Designing a mouth-watering menu
- Pricing strategies for profitability
- Enhancing customer experience
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Events and Stakeholders:
- Choosing the right events
- Building relationships with event organisers
- Maximising your event success
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Lifestyle and Community:
- Balancing work and personal life
- Connecting with other food truck operators
- Personal development and continuous learning
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Marketing and Branding:
- Creating a strong brand identity
- Effective social media strategies
- Marketing tactics to attract and retain customers
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Operations and Logistics:
- Streamlining daily operations
- Managing supplies and inventory
- Ensuring food safety and hygiene
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Why enrol?
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Expert Guidance: Learn directly from someone who worked in the industry both as a Food Truck Operator and Food Truck Events Director. Plus, Maggie has been named one of New Zealand’s Top 50 Most Inspiring and Inspirational Women in Food and Drink due to her impact on the Street Food Scene.
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Actionable Insights: Practical steps and real-world advice that you can implement immediately to get your food truck business off the ground.
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Exclusive Resources: Gain access to valuable templates, workbooks, and bonus resources designed to support your journey.
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Ongoing Support: Stay connected with continuous access to course materials and the private Facebook group for only $9.99 a month after the first year.
Investment
- One-Time Fee: $379 for 12 months of access
- Ongoing Support: $9.99 per month to maintain access to my exclusive course materials, updates and our Food Truck Community
